Raising awareness and building market share

A Newmarket icon moves to new premises…

After maintaining a huge showroom on Newmarket Khyber Pass, McGreals decided to move to new premises. How do we let people know we are moving, and how will people find our new location – that was the question.

We devised a campaign that conveyed this simple message – and ran this on billboards, bus backs and social media. Also, we developed a range of outdoor signage to brand the entry and carpark at their new showroom.